FICGN GIVING TUESDAY TOOLKIT
To help spread the word about #FICGNGivingTuesday and maximize our impact on students, and the higher education in prison community, we’re asking you to be a FICGN Giving Tuesday Ambassador!
As an ambassador, you’ll help us get the FICGN Giving Tuesday message to as many supporters as possible using your personal networks of friends and family via email and social media. Being an ambassador doesn’t have to take up too much of your time and can be a rewarding experience!
Here are some ideas:
- Create content that inspires and helps your friends and family to get ready for FICGN Giving Tuesday, or post our ready-made content. See below for inspiration and assets you can use.
- Register and share our #givingtuesday2023 event: “Access Granted: Eliminating Debt for Enrollment Success” to learn more about why we are on a mission to eradicate student loan default for people directly impacted by incarceration.
- Add our link (ficgn.org/givingtuesday) to your bio on social media.
Social Media Direction & Content
Here are some ideas for what to post on your channels to help get your friends and family inspired to give on Giving Tuesday. We also encourage you to create your own content and tell your giving story. You know what will inspire your network to take action and give!
Links to Use
- ficgn.org/donate
- ficgn.org/givingtuesday
Tagging + Hashtags to Use
- Hashtags: #givingtuesday2023 #FICGNGivingTuesday
- Tag FICGN Facebook, Twitter @ficgn, and Instagram @ficgnetwork so we can share and help amplify our mission even further.
Sample Messages & Ideas
TikTok or Reels
- Make a video that speaks from the heart about how important our mission is to you.
- Kick off a challenge: for every one of your followers who posts using the hashtag #FICGNGivingTuesday
Instagram Stories
Use “swipe up” and link to ficgn.org/givingtuesday. Share how you’re giving and ask your followers to do the same.
X (formerly Twitter)
- Tweet #1
- I’m showing my support for FICGN this Nov 28th for #ficgnGivingTuesday. Where will you give? Find your passion at ficgn.org/givingtuesday
- Tweet #2
- #ficgnGivingTuesday is our community’s chance to change the lives of students directly impacted by incarceration. Make a gift, share your voice, and encourage others in your community to participate!
- Tweet #3
- One day, a world of difference! This #ficgnGivingTuesday use your voice, your passion, and your generosity to support students impacted by incarceration pursuing higher education.
Meta (formerly Facebook)/Instagram
- On November 28th the FICGN community will come together for 24 hours for #FICGNGivingTuesday. Where will you give? Find your passion at ficgn.org/givingtuesday
- Share a bit about why our mission matters to you and how you’ll be giving.
- I just gave to #FICGNGivingTuesday because …
- Join me this #FICGNGivingTuesday in supporting….
Social Media Graphics